Personality over policy: What Indian millennials think about Prime Minister Modi

One of the best things about writing a book on Indian millennials are some of the people I get to interview and talk to every day. With the Indian general elections around the corner, I wrote a piece for The Print on what I’ve been hearing, specifically regarding how millennials feel about Prime Minister Modi.

In my op-ed, I highlight how most Indian millennials prefer his personality over his policies. Here is a short excerpt:

In Modi, young Indians saw a saviour who gets things done. His personal story—the son of a tea seller who rose to become a chief minister, regularly publicised by himself and the BJP—was hailed as an ‘Indian Dream’ success story. Modi was a refreshing break from the status quo.

Many young small towners continue to see themselves in Modi due to his outsider status in Delhi, and his use of Hindi instead of English.

Read the article in full for The Print here

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